Sites We've Made
mobrool
Web application architecture and implementation
Website: www.mobrool.com
Developed by Denny, while employed by Digital Craftsmen.
Mobrool is a CMS/CDS (content management system/content delivery system) designed specifically for the mobile web. Built to allow small marketing and PR companies to contruct and launch campaign-specific 'micro-sites' quickly and easily, the system produces webpages that are heavily customised to exactly match the specifications of the phone of the person reading the website - screen size, supported image and video file-types, even working around known bugs in the phone's web-browser. This customisation is all done at the server, keeping the pages that are sent to the user as small as possible - very important in the mobile web market, where downloading large files is still slow and expensive.
Mobrool was built in partnership with Que Pasa, who have used it to run several very successful campaigns for clients including J2O, Borders, and their award-winning campaign for The Camden Crawl. After joining the project, I helped to design and implement several new areas of functionality, as well as improving the implementation of existing features.
